Web Analytics - Making The Web Work For You

Web analytics can answer questions about what people are doing, and not doing, on your website, join BIPC Glasgow for this online session to find out how to use analytics for your business.

Web Analytics - Making The Web Work For You

About Web Analytics - Making The Web Work For You

24th February 2021
10am - Midday
Online Event Glasgow
Free but booking required
Visit the event website here
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Web analytics can provide a world of information when it comes to understanding your web users. By clearly outlining your business goals, you can then utilise analytics data to help you refine and improve your website and meet your objectives.

In this session we will be covering:
• What is web analytics?
• Making web analytics work for you
• Web analytics and organic search
• Tracking specific goals with web analytics
• Breaking down your data for insights

How long is it?
2 hours

Who is it for?
Small business owners, networkers, solo and entrepreneurs, business owners, social media marketers.

Where is the workshop held?
It is an online session held on Zoom. It's best to download the Zoom app on your phone or computer for the session. However, you can access from a link in your browser that will be sent after registering.The password to join the session will be sent 15 mins before the session start time (please check your email for this).

What do you need to bring along?
A notepad and pen is an essential. Having your phone handy helps too! An open mind to learn, communicate and grow is a must!

This session delivered as part of BIPC Glasgow’s Power Up project “Making digital work for microbusiness”. Power Up is an initiative by Good Things Foundation with the financial support of J.P.Morgan

While we take every opportunity to ensure the details for Web Analytics - Making The Web Work For You are accurate, we always advise that you contact the event organiser before setting out for the event to avoid disapointment. All information (whether in text or photographs) is given in good faith but should not be relied upon as being a statement of representation or fact.

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