Iconic soft drink is hitting the road with the festive truck the nation has been waiting for
The battle of festive cola trucks has already kicked off between Lidl and Coke - but now the country's most iconic soft drink, IRN-BRU, has joined in!
Article Source: IRN-BRU
Last Updated: 12 December 2024 7:38
IRN-BRU will be taking the Christmas wheel with a cheeky road-trip with stops in Edinburgh and Glasgow. In classic IRN-BRU style that’s less Freeway and more Threeway, their truck will travel to Scots cringing from naughty antics at office parties, in a bid to stop them BRU’ing over any regrets.
A third of Scots have ‘the fear’ after their work Christmas parties, with almost a third (30%) admitting to worrying about doing something a bit silly or having next day awkwardness with colleagues (33%).
We’re guilty of questionable dancing (26%), flirting with someone you shouldn't (20%) and falling asleep in a random spot (14%) at our festive flings. Hogging the karaoke (12%), falling over on the dancefloor (10%) and telling your boss you don’t like them (6%) - or indeed love them (7%) - also all feature in the list.
But whatever regret we’ve inflicted upon ourselves, a quarter of us don’t want to go back into the office the next day - and 23% call in sick.
That’s why Scotland’s other national drink - enjoyed by many as the ultimate hangover cure after a big night out - is going on tour, dropping off cans of ice-cold IRN-BRU and helping people to see the funny side of things. Alongside product drops, limited-edition jumpers that read ‘Merry Xmas, ya fanny’, will also be given away. In Scotland, the word ‘fanny’ is a light-hearted term for someone who’s been a bit of an idiot. The first release of jumpers virtually sold out in 24 hours when released on IRN-BRU’s website last week and this is one the last opportunities for people to get their hands on them.
Delivering to Edinburgh and Glasgow, London and Manchester, a special hotline has been set up on 07598 402867. People can share their stories or nominate someone to receive a drop from IRN-BRU. The lorry will complete a whistle stop tour of the country on the following dates:
• Edinburgh - Thursday 12 December
• Glasgow - Friday 13 December
• Manchester - Wednesday 18 December
• London - Thursday 19 December
Surprise special drops will also take place around each city so keep your eyes peeled.
Kenny Nicholson, Head of Brand at IRN-BRU said: “We all know that dreaded post Christmas party feeling and IRN-BRU is here to help. It’s one of the biggest nights of the year for the office, but no one wants to feel like an idiot - or as we would say, fanny - the morning after.
“So this Christmas, we’re creating a festive truck dropping off the ultimate pick-me-up when they need it most.”
IRN-BRU is known for its sense-of-humour, including at Christmas when its iconic Snowman advert symbolically heralds the start of the holiday season.
The animated ad tells the tale of a mischievous boy and his BRU as he flies with the Snowman around Scotland - before being dropped from a great height after a tussle for the soft drink. First hitting screens almost 20 years ago, it is still a huge hit when released each year, with over 1.7m views on YouTube.
Sponsored Links
Latest Glasgow News
Flight Club Glasgow launches limited edition Winter Menu and Festive Brunch
Flight Club Glasgow kicks off Christmas party season with the unveiling of its specially curated limited-edition menu and festive celebration-worthy bottomless brunch.
READ MORE
Citizens Theatre announces Associate Companies and Artists programme plus new shows for 2026
The Citizens Theatre has announced a new initiative to support and collaborate with artists and theatre companies, alongside more productions in its reopening year.
READ MORE
Glasgow Kelvin College hosts Big Scottish Breakfast and beauty event for STV Childrens Appeal
Glasgow Kelvin College students dished up community spirit in style earlier this month, raising £700 for the STV Children's Appeal through a Big Scottish Breakfast and beauty event.
READ MORE
Aldi opens applications for Christmas food donations programme in Glasgow
Aldi is calling on charities, community groups and food banks in Glasgow to sign up for surplus food donations from its stores this Christmas.
READ MORE
Public vote opens for Scottish Jazz Awards 2025 as scene flourishes
A stellar lineup of nominees has been announced for the Scottish Jazz Awards 2025, showcasing the exceptional talent flourishing across Scotland's vibrant jazz scene.
READ MORE
From Pop to Print: Bobby Bluebell Unveils Forevermore at Glasgow Print Studio
Glasgow Print Studio is delighted to announce the launch of Forevermore, a new limited-edition print by Bobby Bluebell.
READ MORE
Winter Wonderland at St Enoch Square set to open this Thursday
Glasgow's Winter Wonderland gets underway this week with the opening of St Enoch Square on Thursday 6th November from 12 noon until 9pm.
READ MORE
The Christmas tradition of the year is back...
Scotland's biggest Christmas drive-in returns: 11 days of Elf, Home Alone & more at Loch Lomond Shores!
READ MORE
Have a merry little Christmas at Glasgow Science Centre
Make this winter one to remember at Glasgow Science Centre! Discover a line-up of unmissable seasonal events packed with science, wonder and festive fun!
READ MORE
Four top chefs in Glasgow team up to raise money for Hospitality Health
Four of Glasgow's top chefs are teaming up on Thursday 13th November to host a charity dinner for Glasgow based charity, Hospitality Health.
READ MORE
Go to Christmas market for locally made gifts returns to Glasgow city centre
Mary's Meals' much-loved market – where your Christmas shopping can help feed hungry children – returns at The Social Hub this November!
READ MORE
Peter Kay announces triumphant return to the OVO Hydro next year
Extra tickets released including premium seats to celebrate his record-breaking stand-up tour.
READ MORE
Unfolded brings sustainable pop up shop and sample sale back to Glasgow for one weekend only at the iconic Buchanan Galleries
Groundbreaking Scottish sustainable ladies fashion brand Unfolded is returning to the heart of Glasgow and the homeland of ladies fashion for one weekend only.
READ MORE
Martin Compston to bring star power to Hoolie in the Hydro as co host
Celebrated Scottish actor Martin Compston has been announced as the co-host for this year's highly anticipated Hoolie in the Hydro: The Big Yin.
READ MORE
Buchanan Galleries marks Purple Tuesday with Charity Partnerships
Buchanan Galleries is marking Purple Tuesday, on 4th November, with a series of initiatives designed to champion accessibility and inclusion within the centre.
READ MORE
Pizza Punks is coming to town with an all new door to door delivery service
Pizza Punks Glasgow have revealed a revolutionary new service, door to door delivery, and to celebrate, the pizza scene disrupters are offering 50% off your first order!
READ MORE
Reward offered for return of Elvis artwork stolen from The Clutha Bar in Glasgow
The Clutha Bar and local artist Moe Rocksmoore are appealing for the safe return of Elvis, a much-loved artwork created by children and young people from Glasgow and Renfrewshire schools.
READ MORE
Book Tales: Storytelling through the lives of readers past and present
This November, the University of Glasgow and The Mitchell Library invite you to explore the rich and historical life of books in a series of engaging Being Human Festival.
READ MORE
First Bus gives Remembrance free travel for all Armed Forces, veterans and cadets
First Bus is offering free travel for all veterans and UK Armed Forces personnel travelling to Remembrance Day activities of Remembrance Sunday and Armistice Day.
READ MORE
Scotland Meats Germany
Scotland's favourite beer, Tennent's Lager, has unveiled the world's first ever Square Wurst - a Scottish classic with a German twist - to mark the launch of Tennent's Bavarian Pilsner.
READ MORE
Cineworld Glasgow Silverburn unveils luxury recliners and immersive 4DX experience
Cineworld Glasgow Silverburn has just completed a major transformation, introducing luxury recliner seating and an immersive 4DX auditorium!
READ MORE
Scottish Ensemble brings warmth to wintry nights with Concerts by Candlelight tour
Concert by Candlelight, Scottish Ensemble's celebrated long-running winter tour, returns for eight awe-inspiring performances in intimate settings around Scotland this December.
READ MORE
Crossbasket Castle unveils festive events for 2025
As the festive season approaches, five-star Scottish castle, Crossbasket Castle, has unveiled its calendar of seasonal events and experiences.
READ MORE
Feel the festive cheer at Dobbies Charity Christmas Shopping Night
Dobbies is encouraging customers to come along to their nearest store and to be the first to shop exclusive Black Friday offers at its late-night shopping event, in aid of Alzheimer's Research UK.
READ MORE
Autumn Offers at Marine & Lawn Hotels & Resorts Collection
Marine & Lawn Hotels & Resorts Collection have launched new offerings designed to inspire cosy autumn getaways and early festive escapes across Scotland.
READ MORE
Mowgli Street Food unveils its Christmas feasting menus
Mowgli Street Food restaurants have launched their special Christmas menus - a vibrant celebration of Indian home-style cooking, made for sharing.
READ MORE
The Superlative Collection to host charity fashion show in collaboration with Smart Works Scotland in Princes Square
The Superlative Collection are taking over Glasgow's iconic Princes Square, on Friday 21st November, to host a charity fashion show in collaboration with Smart Works Scotland.
READ MORE
KENJI to open first Scottish store at Silverburn
Silverburn, Scotland's leading retail and leisure destination, will welcome Scotland’s first KENJI store this December.
READ MORE
Aldi calls on schools in Glasgow to sign up for healthy eating programme
Aldi is inviting schools, parents and guardians in Glasgow to sign up to its Get Set to Eat Fresh programme, which teaches children about the importance of healthy eating.
READ MORE
The Scottish Excellence Awards are open for entries
Nominations are open for the highly anticipated Scottish Excellence Awards 2026, a celebration of Scotland's hospitality, foodservice and tourism sectors.
READ MORESponsored Links
Sponsored Links