Article Source: VisitScotland
First Published: 14 July 2020 17:18
Updated: 14 July 2020 17:19
We all have a role to play in the recovery of the country’s valuable tourism industry, according to VisitScotland.
It’s outlined five simple actions that Scots can take to help restart the visitor economy, including taking a trip, visiting an attraction or experience, shopping locally, dining out and booking a staycation.
The campaign will run on social media and VisitScotland will be urging Scots and the tourism industry to share the message with their friends and customers, encouraging them to #take5fortourism to help inspire others to do their part.
With tourism worth more than £11.5 billion to the Scottish economy, supporting 1 in 12 jobs, the sector has been devastated by the Covid-19 pandemic and subsequent lockdown and travel restrictions.
Whilst VisitScotland believes that the industry is resilient, it has warned that it won’t bounce back over night and the support of the domestic market will be vital for survival over the coming months.
In order to allay concerns regarding public safety, VisitScotland, alongside the national tourism bodies of England, Northern Ireland and Wales, announced a new UK-wide industry standard and consumer mark to provide confidence for visitors, communities and tourism businesses alike, as the sector works towards reopening. Since its launch last month over 4000 businesses have signed up to the ‘We’re Good to Go’ scheme.
A new visitor charter was also created by the national tourism organisation aimed at encouraging safe and responsible travel around the country. Businesses are currently updating their listings on visitscotland.com with opening information to make it easier for visitors to plan ahead.
Malcolm Roughead, VisitScotland Chief Executive said: “Scottish tourism is facing its biggest challenge in a generation and will need financial support for some time to come to help it recover. The Scottish public has a crucial part to play in helping this happen. It’s easy to not think of yourself as a tourist in your own country but many of the experiences that we often enjoy with loved ones, such as holidays, shopping or eating out, all contribute to our visitor economy.
“July 15 marks a new era for the industry as we start to welcome back visitors and take our first steps on the road to a safe and responsible recovery. However, reopening won’t be the same for all businesses, many are still adapting to this ‘new normal’, so it’s important that we recognise that as we move forward to try and restore our industry.
“We look forward to helping Scots rediscover their own country in a way that is safe for everyone - visitors, residents and those working within the industry. Recovery will require our collective efforts and we must act as one to ensure the best possible outcomes for the whole of the visitor economy.”
For more information on travelling in Scotland visit visitscotland.com
One of Glasgow's best loved visitor attractions will reopen it's doors on Monday 17th August, with free tickets available to book from Midday on Thursday 13th!
Rosie Glow's unique production of Revival, at Scone Palace, lands Britain’s Got Talent Star Kevin Quantum!
Historic Environment Scotland (HES) announces reopening dates for 12 ticketed sites throughout Scotland after the sites closed their doors in March due to COVID-19 restrictions.
Zero Waste Scotland - in partnership with Scottish Government and Keep Scotland Beautiful - has launched a new campaign to encourage everyone to keep our outdoor spaces litter free.
Glasgow Life is entering its next phase of reopening in the wake of the lockdown prompted by the coronavirus pandemic.
Whether you're celebrating something special or catching up with friends, Dobbies' Afternoon Tea is perfect for any occasion!
Glasgow comedian Marc Jennings is set to headline the Parking LOL Comedy Nights in Edinburgh and Glasgow!
The quest to have Scotland's very first ever LEGO set endorsed by the LEGO Ideas Group took one step closer to becoming a reality last week.
Epicures have announced they are joining forces with top Michelin recognised Glasgow restaurant, Cail Bruich, to launch epicures by Cail Bruich on Friday 14th August!
National Trust for Scotland has reopened play parks, cafes and visitor centres at several properties across the country.
St. Enoch Centre is welcoming the UK Government 'Eat Out to Help Out' scheme in many of its food vendors.
The Parking Lot Social, Scotland's biggest ever drive-in tour, has announced that it will be hosting the first live audience sporting event since the start of lockdown!
Edinburgh International Festival unveils My Light Shines On, a series of video works and light installations across Scotland’s capital, and reveals digital line-up of Scottish Artists!
An ongoing arts project supported by Glasgow Life and Clyde Gateway has brought a message of hope via billboards across Glasgow.
The Hard Rock Cafe Glasgow have announced that they will reopen to the public on Saturday, 1st August 2020!
St. Enoch Centre is set to say thank you to shoppers this Saturday (1st August) with a £1,000 gift card giveaway!
The first 100 golfers who tee off at Fore Play Crazy Golf from Saturday will get their hands on a jam-packed goody bag worth over £79 and a chance to win an overnight staycation at Radisson RED.
Deacon Blue, Declan Welsh, Sacred Paws, The Snuts, Tide Lines, Vukovi and more pick their all time favourite Scottish albums for the SAY Award, with two days left until submissions close.
Nando's at Springfield Quay has been chosen alongside just a handful of the chain's UK restaurants to re-open for eating in!
From Monday 3rd August, four Prince & Princess of Wales Hospice shops will reopen their doors at 10am to their loyal customers.
Dobbies, the UK's leading garden centre retailer, is taking part in the UK Government's Eat Out To Help Out scheme which gives diners 50% off their restaurant bill up to the value of £10.
Love Loch Lomond, the official destination organisation for the Loch Lomond, Trossachs and Clyde Sea Lochs area has launched a new website alongside their new brand.
Brightening up post-pandemic dining, The Gate has announced a five week series of Dark Kitchen takeovers which will host some of Scotland's best chefs popping up in their modern Scottish pub.
The Parking Lot Social, Scotland's biggest ever drive-in tour, has announced extra dates to its Edinburgh and Glasgow stops!
Temporary signs encouraging pedestrians to keep to the left-hand side of the street are being introduced on two of Glasgow's busiest shopping streets.
Online booking opens today (Wednesday 22 July) for three of Scotland’s most iconic castles - Edinburgh Castle, Stirling Castle and Urquhart Castle.
A new map showing the top e-bike trails in the Trossachs has been launched by Loch Lomond and Trossachs Countryside Trust and Forth Valley and Lomond Leader.
Health and social care Charity Quarriers have announced a fundraising partnership with Glasgow-based, children’s fashion designer, Picture Book Fashion.
Scotland's live event sector will be given the green light to hold drive-in entertainment from Wednesday 22nd July.
Scotland's newly-styled largest casual restaurant and street food concept - PLATFORM opens today and is fully booked for its opening month!